Rise & Shine Illinois

Every day in Illinois, thousands of kids go to school hungry. Which makes learning a whole lot harder. In collaboration with our clients from the Greater Chicago Food Depository, we created a new brand and awareness initiative called Rise and Shine Illinois. Its mission is to get more schools in Illinois to serve breakfast at school so that underprivileged students get the nourishment they need to learn and excel. The program has already had a big impact in its first year.